Focus of Work
The research area of the chair lies in the empirical-experimental modelling of the acceptance of technology as well as the communication and interaction between humans and technology. Research on technology perception focuses on the acceptance of technologies depending on the context of use. In addition, new digitally supported communication formats as well as questions of interface design are investigated with regard to individual and cultural needs in order to take into account the increasing diversity of users who come into contact with technologies in different contexts.
These include:
- Cognitive and visually ergonomic interface design
- User experience and usability
- Design and handling of digital media
- Technology acceptance and perception of technology
- Effects of different preconditions of users
- Confidence and user ethics in dealing with technologies
- Risk Communication